HomeHotelExpansion plans for Amancio Ortega's new hotel ally in Portugal

Expansion plans for Amancio Ortega’s new hotel ally in Portugal

After experiencing the best year in its history in 2023, the Vila Galé Hotéis Group continues with its expansion strategy, with six projects underwaytwo of them scheduled for next April, one at the end of the year, and three in April 2025. It so happens that one of the first to start its activity, the Vila Galé Figueira da FozIs property of Pontegadea, the investment arm of Amancio Ortega. The one until now operated by Accorunder your brand Mercureis part of the 18 establishments acquired for 100 million by the founder of Inditex in 2004 in Portugal. In April he will also enter Spain with the Vila Galé Isla Canela.

He Vila Galé Isla Canelaits first hotel in Spain, is an all-inclusive resort on the beachfront in the Costa de la Luz, Huelva, with 300 rooms, two swimming pools, two restaurants -Versatil, with buffet, and a pizzeria, Massa Fina-, three bars, Satsanga Spa & Wellness, Nep Club for children, event rooms and shops. The gastronomic and entertainment offer will focus on families and couplesas advanced HOSTELTUR tourism news in The Portuguese Vila Galé will open its first hotel in Spain in 2024.

Collage of images of the latest openings announced by the Portuguese group. Source: Vila Galè.

Spain will be the fourth country where the Portuguese group is presentafter opening the doors of its first resort in Cuba, Vila Galé Jardines del Reyin Cayo Paredón Grande, an all-inclusive resort with 638 rooms, four swimming pools and seven restaurants, in alliance with Seagull.

Besides of project in Isla Canela, where renovation works are being carried out In collaboration with Saint Croix HI, owner of the property, Vila Galé has others underway, both in Portugal and Brazil:

  • Vila Galé Collection Figueira da Foz (Portugal), which will reopen after a thorough renovation of rooms and common areas. It will have 102 rooms, two restaurants, a bar, an outdoor pool and Satsanga Spa & Wellness.
  • Vila Galé Collection Paço do Curutelo (Portugal), in which it will invest 20 million euros to rebuild a 1126 castle in Ponte de Lima and launch a hotel, wine tourism and green wine production project. It will have 87 rooms, outdoor swimming pools for adults and children, Satsanga Spa & Wellness, an events room for 600 people, two restaurants, a library, a chapel and a museum space dedicated to the history of the place, as well as a winery and vineyard.
  • Vila Galé Houses of Elvas (Portugal), also the result of the rehabilitation of the historical heritage, specifically the houses of an old factory and the buildings of the ecclesiastical cistern and the war council. With an investment of 10 million euros, they will be transformed into a hotel with 43 rooms, a panoramic pool, restaurant/bar and event hall, whose opening is scheduled for April 2025.
  • Vila Galé Collection Ouro Preto – Historic Family Resort hotel, Conference & Spa (Brazil): in Cachoeira do Campo, Minas Gerais, the chain will recover the historic space of the Dom Bosco School. The future establishment, which is also scheduled for completion in April 2025, will have 298 rooms, two restaurants, two bars, seven convention rooms, auditorium, chapel, library, games room, Satsanga Spa & Wellness with indoor heated pool, club NEP children’s playground with park pool, farm and educational garden, lake and slide and also vineyard and olive tree plantations. This project represents an investment of more than 22 million euros.
  • Vila Galé Collection Sunset Cumbuco (Brazil): in Ceará, where it already has the Vila Galé Cumbuco, another hotel of the brand is under construction with 124 rooms, three restaurants and bars, Satsanga Spa & Wellness, sports center, nautical center and NEP children’s club with pools and slides. With an estimated investment of 15 million euros, it will be located in Lagoa de Cauipe, a kitesurfing paradise, and on the beach that gives it its name.

Openings in 2023

Jorge Rebelo de Almeidafounder and president of Vila Galé, takes stock of last year, emphasizing that “we continue with our plan of invest in the interior of the country, rehabilitate historic properties and have themed hotels. We open four establishments in Portugaltwo of them heritage restoration, in Take (Templar convent) and in Sao Miguel, in the Azores. We launched an innovative concept with Vila Galé Nep Kids, at the Vila Galé Country Club; and we also opened the agrotourism Vila Galé Collection Monte do Vilaralso in Beja.”

In 2023, the chain’s investment in new hotels in Portugal amounted to 47 million euros and generated more than 150 jobs

In Brazil, as he added, “we create Vila Galé Premium in Vila Galé Marés, in Bahia. And we took important steps in international expansion, with the entry into Cuba and the beginning of renovation works in Spain. This growth will allow us to gain scale and critical mass and, in this way, have more capacity to improve the lives of all of us who work at Vila Galé, which is, after all, our greatest objective. We will continue to invest in the further professional and personal development of our 4,500 employeesbecause it was thanks to your effort and commitment that we exceeded expectations and achieved the best year in history”.

Results 2023

In Portugal, where it has 31 establishmentsthe group billed 158 million euros16.77% more than the previous year, with more than one million rooms occupied and 2.15 million overnight stays, of which Portuguese clients represent 38%followed by British (14.5%), Germans (8%), Irish (5%) and Spanish (5%).

As for the 10 accommodations in Brazilinvoiced around 629 million reais (117 million euros), showing an increase of more than 42% compared to 2022. Their three urban hotels, six all-inclusive resorts and one urban They have recorded 680,000 occupied rooms and more than 1.6 million overnight stays. In this case, Brazil (90%)Argentina (2%) and Portugal (2%) remain the three main nationalities among its clients.

Latest news from Vila Galé:

– Vila Galé opens the doors of its first resort in Cuba

– The Portuguese Vila Galé will open its first hotel in Spain in 2024

– Vila Galé Hotéis invests €50 M in new hotels in Portugal

Source: Hosteltur

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